Summary: | 碩士 === 國立政治大學 === 國際經營管理英語碩士學位學程(IMBA) === 101 === After dissolving of USSR in 1991 and establishing of capitalistic economic model trade volume between Taiwan and post-Soviet countries has been continuously growing throughout recent 20 years. Economy between Taiwan and Russia and others former Soviet countries stimulates close cooperation, including establishing of joint ventures, procurement, negotiations, which means mutual visiting.
Businessmen come to Taiwan into two different ways: groups and individual businessmen (according to my experience, 2 people). First type: some tour agencies, which provide tours for tourists groups and organizing trips for different kinds of delegations. Second type: individual businessmen who comes to Taiwan for 3-5 days. Their plan includes: visiting exhibitions/companies/ factories and after that (or during that time) explore Taiwan: get basic consultations about implementing business, visiting night market, shopping etc. Such individual businessmen hire Russian-speaking translator, who lives in Taiwan and accompany them during visit. They have limited budget (because it is only 2 people), prefer not connect with agencies (language barriers, budget and trust), but find translators through recommendation from TAITRA (Taiwan External Trade Development Council - Russian branch), other businessmen, web-sites (Facebook, Twitter). Unfortunately, often they can find only students, who provide low-level service. Collaborations are spontaneous, not well-organized and not systematic.
My target audience is the second type. A niche market opportunity exists in organizing systematic tours for individual businessmen. The uniqueness of the project is organizing tours focusing on business prospective, clients’ oriented service.
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