| Summary: | 碩士 === 銘傳大學 === 公共事務學系兩岸關係與安全管理碩士在職專班 === 101 === Implementation of the policy of cross-strait exchanges and opening date of the mainland China to Taiwan for various exchange activities have become increasingly frequent in recent years opened up to mainland students to study in Taiwan, employees come to Taiwan to live, relax by relatives or spouses to come to Taiwan work, etc., are now displayed stage cross-strait exchange activities hot, Department of tourism for the integrated multi-objective of business conduct, including the related cultural assets including, transportation, catering, hotels, shopping centers, shops, leisure facilities, playgrounds, tourism promotion and other business enterprises the integration of other undertakings. Contingent offers travelers accommodation, catering, socializing, meeting space, health, entertainment, shopping, and many other functions of the tourist hotel industry is the most important tourism a key ring, and its related quality of hotel services, rooms, management and other factors , for the development of tourism impact wins all; scope of the study refers to the international tourist hotel, general tourist hotels and hotel industry generally three categories, will be excluded from the scope of the study B industry, with most of mainland tourists to visit Taiwan from Taiwan Taoyuan International Songshan International airport and the airport immigration, research is set to Taipei area hotels hotel industry as the research object, and limits to receive the group off the main tourist hotels in Taipei area, and the limited scope as the greater Taipei area, its administrative area encompasses Taipei , new Taipei City and other two counties Hotel industry as a major limiting factor in the scope of research.
Research method using qualitative research depth semi-structured interviews, using "purposive sampling" approach and access to the relevant competent authority hoteliers who six, by the respondents for their content of transcripts, repeatedly recognized and appropriate audit analysis of respondents'' views and experience of the research topic, and according to their records and interviews with relevant data collection, the statement hotelier industry and the authorities for open land off to Taiwan for Taipei hotel industry affected regions.
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