The Impact between Customer Equity, Relationship Quality and Loyalty-Evidence from the Coffee Chain Industry in Taiwan
碩士 === 銘傳大學 === 企業管理學系碩士班 === 101 === With the international as well as people change the eating habits. Coffee has become one of the most popular drinks in the people. And then there is an enormous business opportunities in the coffee industry. Internationally renowned chain brands, local coffee...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/5k92k4 |