A study of the crowdfunding cases using marketing 4Ps and three levels of design
碩士 === 國立高雄應用科技大學 === 資訊管理研究所碩士班 === 101 === The total amount of fund-raising in global crowd funding platform in recent years has grown explosively. Through marketing projects of crowd funding platform, it has successfully raised funding which is very significant. Past researches focused on...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/88565844837137958263 |