The Relationship on Purchase Motivation、Awareness and Bet Strategy of Lottery
碩士 === 義守大學 === 管理學院管理碩士在職專班 === 101 === Numbers of people want to be billionaire, and the fastest way is to be the lottery winner to get rich quick. The government agency makes active development to various types of lottery to stimulate the consumer to continue to buy the lottery. The study aims...
Main Authors: | Cheng, Sheng-Tzu, 鄭勝次 |
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Other Authors: | Shang-Pao Ye |
Format: | Others |
Language: | zh-TW |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/86445445701686438111 |
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