Exploring the Factors Influnucing Extracurricular Reading Behavior Intentions for Junior High School Students

• Main Authors: Ma,Ching-Mei, 馬菁美
• Other Authors: Chen, Yue-Yang
• Format: Others
• Language: zh-TW
• Published: 2013
• Online Access: http://ndltd.ncl.edu.tw/handle/60360428899044085985

碩士 === 義守大學 === 管理學院管理碩士在職專班 === 101 === Reading has always been regarded as an important element in the growing process of learning, through a wide range of extracurricular reading, students’s thinking skills are trained, their knowledge increased as well as imagination and creativity inspired. This study was to explore the factors that influence the behavioral intentions of junior high school students on extracurricular reading. The research model based on the Theory of Planned Behavior as a framework, and adopted facets from Flow Theory. Eleven variables were used to investigate the factors that influence the behavioral intentions of junior high school students on extracurricular reading; They were “Attitude”, “Subjective norm”, “Perceived behavior control ”, “Challenge-skill balance”, “Clear goals”, “Action-awareness merging”, “Unambiguous feedback”, “Concentration on the task at hand”, “Loss of self-consciousness”, “Transformation of time”, and “Autotelic experience”. Data was collected through convenience sampling. Questionnaires were distributed to junior high school students, and a total of 335 paper questionnaires were completed and returned. Chinese version SPSS 18.0 statistical data analysis software was used for demographic variables, reliability, correlation analysis, and multiple regression. The statistics analysis results showed that the factors such as “Attitude”, “Subjective norm”, “Challenge-skill balance”, “Clear goals”, “Autotelic experience”indeed have significant influence on the behavioral intentions of junior high school students on extracurricular reading. Finally, this study offers practical suggestion for parents, teachers and the educational sectors as a teaching reference.