A Study on Quality factors and Consumers’ Satisfaction of Native Cars
碩士 === 華梵大學 === 工業設計學系碩士班 === 101 === This study employed Kano Two-dimension Model, IPA analysis and DEMATEL Method to explore the quality characteristics of passenger cars and the importance and satisfaction perceived by consumers regarding these characteristics. It also analyzed the decision facto...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/67854519899580770414 |