節慶活動促進地方發展之研究–以貢寮國際海洋音樂祭為例
碩士 === 佛光大學 === 公共事務學系 === 101 === In recent years, local governments, in response to local economic development needs, have taken further actions to hold festivals so as to attract tourists, promote local tourism industry, and enhance the satisfaction toward local characteristic marketing of fellow...
Main Author: | 林正文 |
---|---|
Other Authors: | 許文傑 |
Format: | Others |
Language: | zh-TW |
Published: |
2013
|
Online Access: | http://ndltd.ncl.edu.tw/handle/74773412425890936091 |
Similar Items
-
節慶活動促進地方發展之研究–以貢寮國際海洋音樂祭為例
by: 林正文
Published: (2013) -
節慶活動與地方發展-以羅東藝穗節為例
by: 林美悅
Published: (2016) -
消費者對海洋性節慶活動認知之研究--以大台北地區為例
by: Jin-Sheng Huang, et al.
Published: (2006) -
節慶活動與地方行銷策略之研究-以「台東臺灣國際熱氣球嘉年華」為例
by: 張燕琴
Published: (2014) -
公私協力與地方文化產業的發展─以南投縣茶業文化節慶活動為例
by: Chen, Jyunwei, et al.
Published: (2012)