A Study of Influence of Store Atmosphere on Consumer Emotion and Perceived Value－A Case of Taichung City S Restaurant
碩士 === 朝陽科技大學 === 休閒事業管理系碩士班 === 101 === With the living and consumption patterns change, consumers no longer simply be met by the product itself, consumers by both rational and emotional impact, Making increasingly important in shaping “consumer scenarios”, therefore, in order to pursue greater pro...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/67419148322132953681 |