A Study of Internet Community Management,Customer Relationship Management And Brand Loyalty in Chinese Cuisine Restaurant-A case study in Taichung City

碩士 === 朝陽科技大學 === 財務金融系碩士班 === 101 === Customer obtaintrends of information and product via the network are becoming more mature, it is also attracting more and more businesses to invest resources. To enhance the market of online community management. Hanson (2001) viewed the internet marketing is t...

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Bibliographic Details
Main Authors: Jia-Ling Wang, 王嘉伶
Other Authors: Fu-Min Chang
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/08932361903646211484