A Case Study on Bancassurance Channel of Life Insurance Firms

碩士 === 中原大學 === 企業管理研究所 === 101 === In recent years, First Year Premiums has become the major source of revenue which overpasses the revenue generally generated by sales people through traditional channel in our domestic insurance sector, due to the combination effects of the lower interest rate and...

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Bibliographic Details
Main Authors: Shu-Chi Hsieh, 謝淑琦
Other Authors: Y.S Lee
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/34481210467180294963