How Global Brands Manager Their Brands in Taiwan? From the Respective of AE

How Global Brands Manager Their Brands in Taiwan? From the Respective of AE

碩士 === 國立中正大學 === 行銷管理研究所 === 101

Bibliographic Details
Main Authors: Chang, Ju-Yin, 張茹茵
Other Authors: Zeng, Guang-Hua
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/50503202415960310525
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spelling ndltd-TW-101CCU004020092015-10-13T22:13:00Z http://ndltd.ncl.edu.tw/handle/50503202415960310525 How Global Brands Manager Their Brands in Taiwan? From the Respective of AE 國際品牌在台灣市場如何進行策略品牌管理？ 以廣告商AE角度探討 Chang, Ju-Yin 張茹茵 碩士 國立中正大學 行銷管理研究所 101 Zeng, Guang-Hua 曾光華 2013 學位論文 ; thesis 109 zh-TW
collection NDLTD
language zh-TW
format Others
sources NDLTD
description 碩士 === 國立中正大學 === 行銷管理研究所 === 101
author2 Zeng, Guang-Hua
author_facet Zeng, Guang-Hua
Chang, Ju-Yin
張茹茵
author Chang, Ju-Yin
張茹茵
spellingShingle Chang, Ju-Yin
張茹茵
How Global Brands Manager Their Brands in Taiwan? From the Respective of AE
author_sort Chang, Ju-Yin
title How Global Brands Manager Their Brands in Taiwan? From the Respective of AE
title_short How Global Brands Manager Their Brands in Taiwan? From the Respective of AE
title_full How Global Brands Manager Their Brands in Taiwan? From the Respective of AE
title_fullStr How Global Brands Manager Their Brands in Taiwan? From the Respective of AE
title_full_unstemmed How Global Brands Manager Their Brands in Taiwan? From the Respective of AE
title_sort how global brands manager their brands in taiwan? from the respective of ae
publishDate 2013
url http://ndltd.ncl.edu.tw/handle/50503202415960310525
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