An Integrated Model of Factors Affecting the Behavioral Intention to Adopt Mobile Banking: An International Comparison

碩士 === 元智大學 === 經營管理碩士班(企業管理與服務科學學程) === 100 === Over more than a decade, the mobile and wireless market has been one of the world’s fastest growing markets, especially in Asian countries. This opens up huge markets for financial institutions interested in offering value-added services. In wake of t...

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Bibliographic Details
Main Authors: PHAMTHITHANH THAO, 范氏青草
Other Authors: 何建德
Format: Others
Language:en_US
Online Access:http://ndltd.ncl.edu.tw/handle/51867079131242543080