The relationship between personality trait and brand personality of smartphone
碩士 === 元智大學 === 經營管理碩士班(企業管理與服務科學學程) === 100 === We live in the society which technology is flourishing smartphone has already become an essential product in our life. From the innovation of telephone, internet is booming up and now the popularity of smartphone, information flow through internet to...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/15197213035782343144 |