A study on the on-line shopping of organic foods from the perspectives of trust and valence framework
碩士 === 國立雲林科技大學 === 資訊管理系碩士班 === 100 === The main purpose of this study is to understand what kind of the related factors influence consumers to buy organic food and their purchase intention, and for the customer psychologically include trust, downside risks, positive benefits and attitude to discus...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/92810802039476100869 |