How does Alliance Partner Selection Affect Initial Public Offering (IPO) Performance?

碩士 === 德明財經科技大學 === 行銷管理系 === 100 === Owing to the significant change in the business environment, strategic alliance has become an increasingly popular way in response to the marketplaces featured by shorter product life cycle and fiercer competitive intensity. Engaging in collaborative relationshi...

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Bibliographic Details
Main Authors: Chung, Pihui, 鍾璧徽
Other Authors: Pao, Hueiwen
Format: Others
Language:en_US
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/22383077891628416970