A Study of Key Successful Factors-A Case Study of Eastern-Home Shopping

碩士 === 淡江大學 === 國際企業學系碩士在職專班 === 100 === Abstract: In this study, online shopping has become a new trading patterns between business and customer. According to Institute for Information Industry (MIC) of the 2011 survey report showed that Taiwan''s B2C e-commerce market has reached...

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Bibliographic Details
Main Authors: Chih-Kai Chiu, 邱志凱
Other Authors: CHIH-WEN HUANG
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/35714379950641916100