Design of Origin Mark-The Cimei Township Case Study

碩士 === 國立臺北科技大學 === 創新設計研究所 === 100 === Touring around the Taiwan island has become a popular activity with the implementation of two-day-off- in-a-weekend policy. Therefore, the Taiwanese government also tries to combine culture and industry to tourism. This study attempts to explore how to transfo...

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Bibliographic Details
Main Authors: Shin-Jou Li, 李心柔
Other Authors: Hung-hsiang Wang
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/f3tcga
Description
Summary:碩士 === 國立臺北科技大學 === 創新設計研究所 === 100 === Touring around the Taiwan island has become a popular activity with the implementation of two-day-off- in-a-weekend policy. Therefore, the Taiwanese government also tries to combine culture and industry to tourism. This study attempts to explore how to transform the important culture assets of the Twin Hearts Stone Weir in Chimei Township, Penghu County into the mark certificate of products as well as product packaging design application. The research adopts participant observation and questionnaires in order to confirm that the "Twin Hearts Stone Weir is most representative of the cultural assets of Chimei Township. Next, the researcher applies it to to the certificate of origin label design. After finishing the four proposals, the study has tried to analyze the questionnaires and product design applications. The study finds out that the appliances to local culture to mark design will contribute to enhance the local culture, so that tourists produce cultural identity, promote the development of local agricultural products, and boost the income of the local economy.