The Product Design and Mascot Design of Fu Jen University’s Baseball Team

• Main Authors: An-Chi Kao, 高安麒
• Other Authors: Ming-Ching Yang
• Format: Others
• Language: zh-TW
• Published: 2012
• Online Access: http://ndltd.ncl.edu.tw/handle/63da35

碩士 === 國立臺北科技大學 === 創新設計研究所 === 100 === Fu Jen Catholic University planned to remove the baseball court and to build a hospital instead. Students ran the club which called “The Black Gutter” to fight for their rights. In order to promote the image of FJU baseball team, the unique design that would be related with baseball team’s mascot and products are created for better vision, and it would be proved by the questionnaires and case study which are used in the study. Using questionnaires to pick the ideal mascots for choosing, the mascot is classified into different types for comparison. The mascot turns to be a dove, and it fits with the motto of FJU which is “True, Righteousness, Beauty, Holy”. Moreover, the combination between mascot and characteristics of FJU could make the design stronger and more distinguishable. Besides of the mascot design, the product would be classified into two main categories: one is office stationery and another is souvenir product. This paper means to plan out the whole CIS system after taking analysis of other baseball team’s mascot design, and tries to develop the unique form to apply to the products to achieve in attracting more audiences and supporters of FJU baseball team.