The Study on Key Factors in City Marketing : A Case Study of Tainan City

碩士 === 南台科技大學 === 行銷與流通管理系 === 100 === Intense international competition in the era of globalization, how to use the finite resources of industries with local characteristics, to develop and implement effective marketing strategies to drive the economic prosperity of the region as a whole, has becom...

Full description

Bibliographic Details
Main Authors: Hsu,Kwo-Ching, 徐國清
Other Authors: Lin,Chi-Hsiang
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/24269697751590696051