Explore the Typology of Service Failures and Service Recoveries for Airlines: Application of Serviceblueprint and Critical Incidents Technique
碩士 === 東吳大學 === 企業管理學系 === 100 === The airline industry in Taiwan has become more competitive due to the “Open-Sky” policy, Cross-trait direct flight and the entry of low-cost carrier airline. Prior to choosing the airline, the travelers will usually consider flight time, ticket price, convenience,...
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| Format: | Others |
| Language: | zh-TW |
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2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/55149371097756637098 |