Summary: | 碩士 === 靜宜大學 === 觀光事業學系 === 100 === This research aimed to explore Taichung City Seaport Art Center’s tour value and development in the future after the merger of Taichung City and County on this particular moment; after merger Taichung City have five art centers,Seaport Art Center is the major art exhibitions at coastal areas; the purpose of this research is to establish coastal area cultural center’s tour value in Taichung City of the future.
This research use semi-structured questionnaire to find the tourists characteristic of Seaport Art Center, researchers living at coastal areas for a long time, supplemented by observation for an understanding of the characteristics of tourists; the purpose of tourists to Seaport Art Center are exhibitions ,beautiful scenery and exhibition, static exhibitions, transmits information by web and group tour, and public transportation shortage. The research also combine local tourism resources around the Seaport Art Center; including local cultural resources at coastal areas, and the merger of Taichung area local cultural museums. The questionnaire give advice for future development by integration tourist’s views. Questionnaire descriptive statistics supplemented by experts and scholars detection, and for the opinions of experts and scholars and tourists advice for an integrated discussion. Consolidated results of this research give tour value and future direction for government, Taichung City Seaport Art Center , and future studies.
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