A Study Of The Effect Of Sale Promotion, Consumption Situation And Product Involvement On Impulsive Purchasing.
碩士 === 中國文化大學 === 國際企業管理學系 === 100 === Free consumer market is very competitive, all manufacturers come to buy in order to attract consumers to boost sales, no one is not actively devoting mind using a variety of marketing techniques in order to impress the consumers and thus stimulate consumer more...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/42533998750846968605 |