Using AHP to Evaluate Business Model of the High-Variety and Low-Volume Sheet Metal Industry

• Main Authors: Wen-Hua Tsai, 蔡文化
• Other Authors: 黃信豪
• Format: Others
• Language: zh-TW
• Published: 2012
• Online Access: http://ndltd.ncl.edu.tw/handle/g2s49h

碩士 === 國立虎尾科技大學 === 工業工程與管理研究所 === 100 === Due to the increasing competition in the external environment and low entry level in the industry, more and more plate manufacturing companies are facing survival problem. In order to maintain competitive advantage in the market, these companies need to have outstanding performance. The performance of a company depends on its operation strategy. Therefore, the objective of this study is to investigate the performance difference between two plate manufacturing companies in the central region of Taiwan. The Analytic Hierarchy Process (AHP) is used to compare these two companies’ performance emphasis. The result shows that the one with better performance puts emphasis on financial performance, and the other puts more emphasis on customer dimension.