Exploring the e-book Business Model Selection for Taiwan’s e-book Firms: The Analytic Hierarchy Process
碩士 === 國立臺灣科技大學 === 企業管理系 === 100 === This study evaluates an appropriate business model for Taiwanese e-book firms. We apply expert questionnaires to calculate the weights, which contain five criteria, namely, business strategy, finance characteristics, market characteristics, quality measurements...
Main Authors: | Sheng-Chia Chang, 張勝嘉 |
---|---|
Other Authors: | SHUN-CHIAO CHANG |
Format: | Others |
Language: | en_US |
Published: |
2012
|
Online Access: | http://ndltd.ncl.edu.tw/handle/43024517632063580401 |
Similar Items
-
An Analytical Hierarchy Process Approach to Evaluate the Business Model for the Electronic Books industry
by: Hui-Yi Chen, et al.
Published: (2010) -
Applying Analytic Hierarchy Process for Selecting the Next-generation Display Technology of NoteBook PC
by: Yu Cheng-Hua, et al.
Published: (2019) -
A STUDY ON ELEMENTARY ENGLISH BOOKS SELECTION INDICATORS USING FUZZY ANALYTIC HIERARCHY PROCESS
by: Jung-cheng Chiu, et al.
Published: (2008) -
The Selection of Marketing Channels by Taiwan Electronic Book Firms
by: YU, WEI-YI, et al.
Published: (1997) -
The Application of Analytical Hierarchy Process in Discovering the Consumer Needs on Treadmill
by: CHANG SHENG CHUAN, et al.
Published: (2015)