Exploring the e-book Business Model Selection for Taiwan’s e-book Firms: The Analytic Hierarchy Process
碩士 === 國立臺灣科技大學 === 企業管理系 === 100 === This study evaluates an appropriate business model for Taiwanese e-book firms. We apply expert questionnaires to calculate the weights, which contain five criteria, namely, business strategy, finance characteristics, market characteristics, quality measurements...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/43024517632063580401 |