A Research of Product Placement in TV Drama series
碩士 === 國立臺灣藝術大學 === 廣播電視學系碩士班 === 100 === Product placement is known as a form of advertisement where products are shown in movies, television dramas or news programs as part of the storyline. The most famous example of product placement appeared in the movie E.T. back in 1982; Reese’s Pieces...
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| Format: | Others |
| Language: | zh-TW |
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2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/11401647488137135476 |