Summary: | 碩士 === 國立臺灣大學 === 經濟學研究所 === 100 === This study investigates the determinants of the performance of the estate construction firms in Taiwan. Applying the Structure - Conduct - Performance (S-C-P) approach, we estimate the influence of market structure and business conduct on operating performance of the estate construction firms.
We verify with a sample of 33 firms from 2003 to 2010 and use Stata 10.0 software, panel data regression and random effect approach. Our major empirical findings are as follows:
1.Both the market share and advertisement density have significantly positive effect on EPS, ROA and ROE operating performance.
2.The debt ratio has significantly negative effect on EPS, ROA and ROE operating performance.
3.The land and land construction has significantly positive effect, while the land finished variable has significantly negative effect on the EPS.
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