A Study Of The Price Premium Commanded By Organic / Natural Shampoos
碩士 === 國立臺灣大學 === 企業管理碩士專班 === 100 === The primary objective of our research was to determine whether there is a price premium in relation to organic / natural labeled shampoo. We also wanted to examine whether the organic / natural shampoo brands that command higher price in fact tend to comply wi...
Main Authors: | Jessica Kuo, 郭彥君 |
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Other Authors: | Dr Edward Hsieh |
Format: | Others |
Language: | en_US |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/38610587548326053345 |
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