The Study of Interface Design of Online Shopping on Purchase Intention–Applying Structural Equation Modeling
碩士 === 國立臺中科技大學 === 流通管理系碩士班 === 100 === Ｗith the development of information technology for the past few years, the utilization of internet has been rising and getting mature in the households and enterprises. This fact has affected consumer’s shopping channel selection. Consumers have transferred t...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/nrr569 |