A Study For The Development Of Specific Insurance Agency Channel In Dual-Status Business Entity

• Main Authors: Lin, Chiahung, 林家弘
• Other Authors: Lin, Joungyol
• Format: Others
• Language: zh-TW
• Published: 2012
• Online Access: http://ndltd.ncl.edu.tw/handle/15773447367596585188

碩士 === 國立臺北大學 === 國際財務金融碩士在職專班 === 100 === The study is to research the possibilities of developing a new business channel based on dual-status business entity insurance agency (the specific insurance transactions agency) in the insurance industry in Taiwan. This new business channel was suggested has advantages in reducing insurance transaction costs, and increasing the insurance penetration. The study also examines the performance of these possible contributions. From the valid questionnaire data statistic, the study explores the degree of acceptance the new system of the employees in insurance companies. In order to understand the pros and cons of dual-status business entity insurance agency system differences, in this study, using Chi-Square, one-way ANOVA analysis and Post Hoc test to verify the differences. The results indicate that develop dual-status business entity could promote the insurance industry sustainable development. In order to create a new business model of dual-status business entity, the study suggests the authority should build a well-established legal environment.