| Summary: | 碩士 === 國立臺灣海洋大學 === 航運管理學系 === 100 === There are many financing characteristics on transportation industry, like high financing risk and capital-intensive. Shipping and Airline industry with the characteristics of internationalization, when the global economic downturn, often immediately reflected in the transport market. Transport industry must maintain a fixed scale of transportation equipment to provide complete transportation services, the equipment of ship and airplane are very expensive, and have a high debt ratio. Firms face drastic and quick environment, and how to considering the aspect of market, firm and Capital market, then choose a suitable finance instrument to meet the benefits of low capital cost and capital structure.
This study focus on listed transportation company, firstly reviews possible factors influencing finance from previous literatures, three dimensions and thirteen decision factors are employed to construct the AHP decision making hierarchy and via interview to understand the shipping industry of ship finance strategy. The results showed that：
1. The land industry is the most important criteria for "growth", the "capital structure", "Industry". The shipping industry is the most important criteria for "interest rates "," growth "and" firm scale ". The air industry is the most important criteria for "growth" and " debt ratio ", " market economy ".
2. According to the interview, the different from liner and tramp shipping of the ship acquisition strategy, and shipping companies have different strategies for the second hand ship, termination and delayed of the ship.
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