Strategy Analysis of Customs for Promoting Service Innovation in the Post-ECFA Era

• Main Author: 林曉亭
• Other Authors: 蘇友珊
• Format: Others
• Language: zh-TW
• Published: 2011
• Online Access: http://ndltd.ncl.edu.tw/handle/91038790016004259724

碩士 === 國立臺灣師範大學 === 工業教育學系在職進修碩士班 === 100 === Taiwan has promoted a series of plans targeting on the subject of global logistics management such as the “Developing Taiwan into the Asian-Pacific Regional Operations Center Plan” in January 1995, the “Global Logistics Development Plan” in 2002, the “Challenging 2008 National Development Plan: Corporate Operational Headquarters” in July 2002, and the “Free Trade Zone” in January 2005. The signing of the “Economic Cooperation Framework Agreement, ECFA” between Taiwan and Mainland China on June 29, 2010 is an important milestone for the development of cross-strait economic and trade relations between both sides. It signifies not only the establishment of institutionalized framework of cross-strait economic and trade cooperation, but a giant leap for the economic integration of Asia-Pacific region. In the meantime, this development will substantially influence the re-engineering and layout of the industries in Taiwan. This study explores the strategic development of Taiwan customs’ innovation of its service. A total of six strategies for maintaining advantages of service innovation are provided as the basis for the analysis of the priority of service innovation. This study is progressed in two stages for the purpose of drafting the strategies for Customs to promote service innovation. In the first stage, the research focused on the analysis of environment perspective of “Customs’ promotion on service innovation” and took the “internal strength”, “internal inferiorities”, “external opportunities” and “external threats” into consideration. The key factors impacting the drafting of “Customs’ promotion on service innovation” strategy are figured out based on the judgements from experts. In the second stage, the key factors identified in the first stage are graded by using ATOWS to perform SO strategy, ST strategy, WO strategy, WT score strategy. A quantitative strategic planning matrix (QSPM) is then used for assessing strategies. This study found that “To construct customs professions and promote the WCO SAFE framework” is the most important one from the six proposed strategies. This study on the strategy analysis of “customs’ promotion on service innovation” will provide solutions for more facilitated and quality service and references for the Customs authority to adjust the key points in organization reform and innovation and to enhance public satisfaction.