The Research About Affecting the Use Behavior of Facebook users— Conformity as the mediator variable
碩士 === 國立臺灣師範大學 === 科技應用與人力資源發展學系 === 100 === The purposes of this study were to investigate the influencing factors of Facebook users’ use behavior. Moreover, the researcher takes conformity as the mediator variable to explore relationship among variables. A survey research was conducted with quest...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/27418789073126592812 |