DuPont Teflon’s Ingredient Branding Strategy Analysis

碩士 === 國立清華大學 === 科技管理研究所 === 100 ===    High technology foundries brought Taiwan a wave of economic growth but shrinking profit margins made many companies concern about “Industrial transformation”. Technological capabilities of Taiwanese companies accumulated in the past are an advantage of buildi...

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Bibliographic Details
Main Authors: Huang, Hsiao Yun, 黃筱芸
Other Authors: Lee, Chuan Kai
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/21991346633404430362

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