A Study of 2010 People’s games Participants’Motivation and Satisfaction

• Main Authors: Peng Chia-Hou, 兵佳豪
• Other Authors: Wang Ching-Tang
• Format: Others
• Language: zh-TW
• Online Access: http://ndltd.ncl.edu.tw/handle/11345800101909723122

碩士 === 國立臺灣體育運動大學 === 運動管理學系碩士班 === 100 === 　　This study discusses the 2010 People’s Games participant motivation and satisfaction. Questionnaire was used convenience sampling, the People’s Games hold in Taichung City, the venue for 22 to 26 October 2010, a survey of 416 valid questionnaires were using SPSS version 10.0 for statistical analysis to α =. 05 . Results indicated that higher sports participation in the attitude of men, age 16-25, although between the participants accounted for 67.07% of the total, two-thirds of the participants are young of the ethnic group involved in the willingness of highly educated populations in sports and motivation, more than 80% of participants monthly income of less than NT $ 30,000. Dimensions of motivation four factors involved in the health and activity score of 4.389, followed by the "social relationships" score 4.345 and 3.959 of the third score for the "self-challenge", the final score for "mental stress relief." 3.890. To participate in the satisfaction of three factors dimensions, satisfaction, whichever is higher "professional satisfaction" score 3.953, followed by hardware satisfaction score of 3.834, the last "service satisfaction" score of 3.730.