A Study of Consumer''s Motivation and Satisfaction of Online Group Buying-A Case of Southern Taiwan
碩士 === 國立中山大學 === 高階經營碩士班 === 100 === The Internet alters the traditional business environment. Due to the convenience of the Internet, consumers are able to acquire both tangible goods and intangible services. With the advent of the internet and its related technologies, the emerging online shoppin...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/68764080428049645434 |