Research on member types and traits of Gaming community and Opinionleaders - A case study of Xbox LIFE
碩士 === 國立中山大學 === 傳播管理研究所 === 100 === In the networks of relationships that influence others behavior and attitude are called opinion leaders. The two-step flow theory suggests that information through a variety of media will receive by opinion leaders, and the opinion leaders will spread the inform...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/08067744357122043975 |