A STUDY ON RELATIONS AMONG PERSONALITY, RECREATION SPECIALIZATION, FLOW EXPERIENCEAND LEISURE BENEFITS IN FANS OF A CERTAIN CAR

• Main Authors: Han-ping Chuang, 莊漢平
• Other Authors: Chih-wen Ting
• Format: Others
• Language: zh-TW
• Published: 2012
• Online Access: http://ndltd.ncl.edu.tw/handle/44752267273185962433

碩士 === 南華大學 === 旅遊管理學系旅遊管理碩士班 === 100 === 　　The result of developing multicultural society and internationalization has been making personal recreation change along with it. Adventure Recreation, Active Leisure, and Experiential Activities have become main recreation activities. This study , selecting the fans of E34 as the objects, was conducted to explored the relation among personality, recreation specialization, flow experience ,and leisure benefits. By using the way of Snowball Sampling, there were 450 copies of questionnaires delivered to the fans of E34, and 273 copies of valid questionnaires were received. And the research hypothesis were verified by Structural Equation Modeling (SEM). The result showed : (1) personality had different degrees of influence on recreation specialization; (2) personality had no remarkable influence on flow experience; (3) personality had no remarkable influence on leisure benefits; (4) different degrees of recreation specialization had remarkable influence on flow experience; (5) flow experience had remarkable influence on leisure benefits.