Summary: | 碩士 === 國立中央大學 === 資訊管理學系碩士在職專班 === 100 === The purpose of this research is to explore the purchasing decision behavior of automated equipment industry in Taiwan. By probing into the purchasing automated components activity of the automated equipment industry, to understand the buying decision factors, and analysis the influence on the concentration degree of decision factor and complexity degree of decision factor. There were 200 copies of questionnaires sent out and returned back 167 valid copies. In which, the data collected was treated with statistics, factor analysis, canonical correlation analysis. The researcher got some findings as follow.
Information factor related significantly to the decision factor. Information factor includes the purchasing information sources, purchasing information analysis method and the controlling of uncertainty. Situation factor related significantly to the decision factor. Situation factor includes the importance of purchases, switch cost and customer relationship. Organizational factor related significantly to the decision factor. Organizational factor includes the organizational controlling of degree, organizational future scheme and purchasing performance controlling of degree.
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