A Study of the Conspicuous Consumption of Children's Apparel and Accessories in China

碩士 === 國立交通大學 === 管理學院經營管理學程 === 100 === Veblen's (1899) masterpiece, The Theory of the Leisure Class, prescribes that consumption is mainly driven by the propensity for emulation on wealth. Wealth brings superiority and encourages conspicuous consumption which drives economic development. In...

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Bibliographic Details
Main Authors: Lee, Ling-Jong, 李玲榕
Other Authors: Hu, Jin-Li
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/24950270620753093187