Customer Orientation and Revisit Intention in Service Encounters: Mediating Role of Perceived Value and Moderating Role of Physical Attractiveness
碩士 === 國立成功大學 === 國際經營管理研究所碩士班 === 100 === This research applied the Attitude-Perception-Behavior perspective to examine how customers’ attitude toward customer orientation in dining encounters affect their perceived value, and then subsequent revisit intention. The moderating role of employees’ phy...
| Main Authors: | , |
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| Format: | Others |
| Language: | en_US |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/68792611362132699785 |