Exploring the effect of mobile apps on purchase intention of smart phone by network externalities

Exploring the effect of mobile apps on purchase intention of smart phone by network externalities

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碩士 === 國立政治大學 === 企業管理研究所 === 100

Bibliographic Details
Main Author: 黃詩婷
Other Authors: 張愛華
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/90713534616385994209
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spelling ndltd-TW-100NCCU51211312016-02-21T04:19:33Z http://ndltd.ncl.edu.tw/handle/90713534616385994209 Exploring the effect of mobile apps on purchase intention of smart phone by network externalities 以網路外部性探討行動應用程式對智慧型手機購買意圖之影響 黃詩婷 碩士 國立政治大學 企業管理研究所 100 張愛華 學位論文 ; thesis 90 zh-TW
collection NDLTD
language zh-TW
format Others
sources NDLTD
description 碩士 === 國立政治大學 === 企業管理研究所 === 100
author2 張愛華
author_facet 張愛華
黃詩婷
author 黃詩婷
spellingShingle 黃詩婷
Exploring the effect of mobile apps on purchase intention of smart phone by network externalities
author_sort 黃詩婷
title Exploring the effect of mobile apps on purchase intention of smart phone by network externalities
title_short Exploring the effect of mobile apps on purchase intention of smart phone by network externalities
title_full Exploring the effect of mobile apps on purchase intention of smart phone by network externalities
title_fullStr Exploring the effect of mobile apps on purchase intention of smart phone by network externalities
title_full_unstemmed Exploring the effect of mobile apps on purchase intention of smart phone by network externalities
title_sort exploring the effect of mobile apps on purchase intention of smart phone by network externalities
url http://ndltd.ncl.edu.tw/handle/90713534616385994209
work_keys_str_mv AT huángshītíng exploringtheeffectofmobileappsonpurchaseintentionofsmartphonebynetworkexternalities
AT huángshītíng yǐwǎnglùwàibùxìngtàntǎoxíngdòngyīngyòngchéngshìduìzhìhuìxíngshǒujīgòumǎiyìtúzhīyǐngxiǎng
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