Destination-Country Images:Effects on Chinese Tourists’ Satisfaction and Cognitive, Affective and Conative Loyalties toward Taiwan
碩士 === 銘傳大學 === 觀光事業學系碩士在職專班 === 100 === The objective of the study was to offer an integrated approach to understanding different components of destination-country image (cognitive, affective and conative parts) by examining the theoretical and empirical evidence on the casual relationships among s...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/72585326661554675216 |