The Analysis of Critical Success Factors of Venture Capital Firms to Assess The Cultural And Creative Industries

碩士 === 銘傳大學 === 財務金融學系碩士班 === 100 === The Purpose of this paper is to explore the venture capital firm to assess the critical success factors of the cultural and creative industries and the relationship among these factors. The sample of this study is the professional venture capital firm managers e...

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Bibliographic Details
Main Authors: Jen-Chih Cheng, 鄭人之
Other Authors: Chin-Tan Huang
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/57336595401586291645
Description
Summary:碩士 === 銘傳大學 === 財務金融學系碩士班 === 100 === The Purpose of this paper is to explore the venture capital firm to assess the critical success factors of the cultural and creative industries and the relationship among these factors. The sample of this study is the professional venture capital firm managers elected by the “program to strengthen investment in cultural and creative industries implementation” of Taiwan''s Council for Cultural Affairs in 2011, and ssing principal component analysis to get the five critical success factors. Through the factor analysis, venture capital firms can be seen to be success in terms of “Risk for rate of return factor”; “Management team factor”; “Professional factor”; “Market factor” and “Creative value factor”. The empirical results show that relationship among critical success factors in three statements. Firstly, when venture capital managers have high sensitive for economy, they focus on management team factors. Secondly, venture capital managers of the economy of perceptions under high, normal or low circumstances, the management team tends to show their great value and emphasis on enhancing the professional factors judgment. Thirdly venture capital firms can reduce the importance of marketing factors when employing project managrs. Additionally, the research shows that there are different perspectives between government and private venture capital due to the nature of different thinking.