Empirical Evidences of Social Network Advertising Impacting on SMEs in Philippines
碩士 === 銘傳大學 === 企業管理學系碩士班 === 100 === This study examined the evidences that social media marketing, through social network advertisements (SNA) are measured as a marketing activity for small and medium scale enterprises (SME) in Philippines. It has been documented that SME''s mark...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/88628336605822641788 |