| Summary: | 碩士 === 崑山科技大學 === 企業管理研究所 === 100 === In the recent years, the real estate market is impacted by many government policies and the changing of environment, such as the policy of strike of real estate, ECFA (Economic Cooperation Framework Agreement), and luxury tax etc. This all could be the reason of the burst of real estate bubbles. In this trend, the way to prevent this situation is to enhance corporation’s performance, by increasing the performance; it could keep the corporation away from the crisis of bubbles. To increase employees’ job performance, it needs to depend on their competence to achieve it. By specific intra competence and the characteristics of individual’s behaviors, this could use to estimate, influence, and help organization or individual to improve their job performance. Moreover, organizational commitment is also the key factor of influence of an organization’s outcome. As the result, it is a crucial subject of how to make employees to have higher organizational commitment and then have better performance.
Thus, this study aimed to analyze the influence of real estate agent’s sales competency and organizational commitment to job performance. This study was preceded by independent samples t-test and regression analysis after 345 copies of questionnaires were collected.
The results of this study showed that impact and influence and customer service tendency of the real estate agent’s sales competency were positively related to the organizational commitment. In addition, customer service tendency and self-confidence of the real estate agent’s sales competency were positively related to the job performance. Meanwhile, organizational commitment had completed mediation effects on the relationship between the real estate agent’s sales competency and the job performance.
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