The Consumer Behavior of Island Backpackers – A Case Study in Kinmen
碩士 === 國立金門大學 === 觀光管理學系 === 100 === The purpose of this study is to investigate the factors considered by the individual travelers to Kinmen when they plan a trip and the influence of the factors on decision making of consumers. The questionnaires are used as the main method in survey. Among t...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/22384126135936327991 |