The study of conformity on consumer attitudes and behavioral intention towards hotel environmental practices

碩士 === 輔仁大學 === 餐旅管理學系碩士班 === 100 === The hotel industry to implement the environmental practices must rely on the support and cooperation from consumers. Therefore, to understand whether consumers are willing to accommodate the purpose of environmental protection policy is the key point. This study...

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Bibliographic Details
Main Authors: Chang, Shengyang, 章聖揚
Other Authors: 鄧之卿
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/08202567163923660223