A Study of Experimental Animation Work Applying to the influence of Internet Media upon Female Taiwanese Value of Outer Beauty

• Main Authors: Tsai, Pei-Chin, 蔡佩瑾
• Other Authors: Fong, Tsai-Shin
• Format: Others
• Language: zh-TW
• Published: 2012
• Online Access: http://ndltd.ncl.edu.tw/handle/42183706497570010108

碩士 === 輔仁大學 === 應用美術學系碩士班 === 100 === To be beautiful is every woman’s natural desire. Women use their appearance to demonstrate their awareness of beauty. However, the transformation of media and the emergence of virtual communities have changed the definition of beauty, standardizing the meaning of external beauty. Currently, the media promotes a standardized ideal of beauty, pressuring the public to achieve this standard of external beauty and preventing the recognition of true beauty. This study addresses this issue with experimental animations, using sarcasm to highlight the result of beauty ideals shaped by society. The objectives of this study are as follows: (1) Discuss the concepts of beauty broadcast by emerging media and their influence on the public, and (2) analyze the concepts used to design the experiments and identify possible implications for the experimental visual applications field. To examine the study design, we collected related data and theme designs for analysis. We infer the following findings from our literature review: Literature related to female issues primarily focuses on beauties in video game advertising, cosmetics, magazines, and online communities. The primary reason for this phenomenon is the mutual influence of liberalized society and the media. We expect viewers can discard the intrinsic concepts of the traditional animation design through the experimental design. Additionally, the animation provides women with personalized advice regarding appearance that contradicts the ideal woman advocated by a patriarchal society. The community and media have provided women with greater scope to show their various facets. Although beauty ideals vary over time, women always desire to be beautiful. Through a literature review, we complied, analyzed, and discussed issues related to external beauty. We applied the results to the concept, content, type, techniques, and design of the experimental animation to enhance the overall animation. The theoretical research combined with the practical design can provide a reference for designers and researchers in the future. Keywords: Experimental animation, emerging media, Taiwanese women, external beauty